Trademarking

Must be designated as follows:

Registered trademarks (followed by ®)

  • The Yale shield
  • The word “YALE”
  • The bulldog leaning on the Y

Trademarks (followed by TM)

  • The words “YALE UNIVERSITY”
  • The words “YALE BULLDOGS”
  • The letter “Y”
  • The athletic mark (bulldog head)
  • The Yale wordmark “Yale”

Alternate application; hangtags: The use of ® or TM is not practical on some products (e.g., rings). In such cases, the University requires the manufacturer to produce a hangtag or label for each individual item that represents it as officially licensed, using language that is approved by the University. Sample language appears below:

  • The marks on this product are trademarks of Yale University and are used under official license.