No Yale name, logo, trademark or service mark may be used in any way that suggests Yale promotes, endorses, sponsors or otherwise approves outside consultants/contractors or their goods and services - regardless of the nature of their relationship with the University.
Outside consultants and contractors with current projects may, however, include a limited directory-style reference to “Yale University, (insert relevant department)” within an alphabetical list of other clients on the company’s websites or marketing materials. Any reference to Yale must remain neutral and non-prominent, and must not stand out in placement, font size or color, or other design treatment.
In furtherance of Yale’s strong policy prohibiting the commercial exploitation if its name and trademarks, this article prohibits the consultant/contractor from using Yale’s name or trademarks without written approval from Yale. The University may require removal of the Yale name from any websites or marketing materials in its sole discretion. Except at expressly stated here, Yale grants no license - expressed or implied - to use the Yale name and/or any Yale logo, trademark or service mark.
Vendors may share additional information privately in a portfolio shown to prospective clients., subject to the following guidelines: after completion of the project and Yale’s acceptance, the vendor may include images of non-confidential elements of the project and a brief, accurate description of the work and services provided, solely in the vendor’s private portfolio. The vendor must comply with Yale rules regarding image capture; describe work in a factual, non-promotional manor; and obtain Yale’s prior written approval of the selected images and description. No Yale confidential information may be included, including (without limitation) project cost or occupant/operations information.
Questions should be directed both to the Department of Marketing and Trademark Licensing and the Office of Public Affairs and Communications.
Paul Murawski, Director or Marketing and Trademark Licensing
Karen Peart, Associate Vice President for Communications